Add a CTA to your email signature

Bridget Cull
July 11, 2025

This week's Startup Marketing Challenge is super easy, super quick.

If you’re sending emails every day (and let's be honest, you are), you’re sitting on a piece of free marketing real estate.

So this week's 1% task is to...

💥 Add a CTA to your email signature.

That’s it.

Some ideas of what to include:
🔗 Link to a recent blog post
📣 Share your next event or webinar
📬 Point to your newsletter signup
🛠 Send people to your product demo or waitlist

Even if only a handful of people click through each month, that's a handful of (engaged) leads you didn't have before.

It should take about 5 minutes to do, so give it whirl!

1% Startup Marketing Challenge

Improve your startup's marketing every week in ~15 mins. Get the tips straight to your inbox 👇.

Thank you! Your submission has been received!
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1% Startup Marketing Challenge

Improve your startup's marketing every week in ~15 mins. Get the tips straight to your inbox 👇.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Ready to make sense
of marketing?

Let's do it